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TMX Shipping website mockup

Section | 05

Brand Application

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Advertising

Always consider these guidelines as you apply the brand to all touchpoints to ensure engaging, clear, and consistent messaging. Below are examples of print and digital advertisements that showcase a consistent application of our brand in the real world.

Apparel

Always consider these guidelines as you apply the brand to all touchpoints to ensure engaging, clear, and consistent messaging. Below are examples of branded apparel that keep our team looking sharp in all settings (and weather).

Promotional Products

Always consider these guidelines as you apply the brand to all touchpoints to ensure engaging, clear, and consistent messaging. Below are examples of branded promotional items.

Letterhead

Using the letterhead template and spacing outlined below ensures consistent formatting for all written communications. The letterhead template is available for download on the Brand Assets page.

TMX Letterhead Guide

Email Signature

Our email signature is a consistent and professional representation of the TMX brand in every day-to-day communication. Every TMX team member should use the approved signature template without modification. Do not alter the layout, substitute fonts, add additional imagery, or include personal quotes or promotional messages. 

TMX Shipping Email Signature Example

Email Banners

Our email banners establish a consistent and recognizable visual presence across all TMX client communications. Banners are organized by communication category, with each maintaining its own design framework. This ensures that every email feels both on-brand and purposefully crafted.

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